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Short Sale-Foreclosure Resource (SFR)
More about Becky Blum
I am a professional marketer and communicator who loves houses and loves people! I have happily worked in real estate for 12 years and work with buyers and sellers in the many and varied areas of Scottsdale--Scottsdale Ranch, McCormick Ranch, Gainey Ranch, Old Town and the beautiful desert areas of North Scottsdale like DC Ranch and McDowell Mountain Ranch. I also serve customers in Arcadia, Paradise Valley, Biltmore, North Central Phoenix and the unique Historic Districts of Phoenix.
Having worked in the marketing/communications business for many years before my real estate career, I can provide clients with a professional viewpoint and the right tools to sell their properties for top prices. Because I have personally made several corporate moves , I know what is involved with finding the perfect home and finding resources buyers need to become established in a new community.
Education and Training
I hold a Bachelor of Science from Bradley University. My professional experience includes writer/reporter for a major newspaper, public relations executive, advertising account supervisor, owner of my own marketing company and sales representative.
I have worked as a sales associate for Coldwell Banker Residential Brokerage in Southern California and Arizona.
Areas of Expertise
My solid marketing background means that I know how to use the many tools available to Coldwell Banker agents to expose my seller's properties to as many agents and consumers as possible. Through comprehensive marketing analysis of the area around their home, I assist my sellers in pricing their homes to sell. I also help sellers get their homes ready to sell by suggesting upgrades and repairs that will result in a higher purchase price--while avoid those that will not add value.
In working with buyers, I carefully analyse their lifestyle and help them to select areas of the Valley that provide the kind of amenities they seek. My knowledge of many areas in the East Valley and Central Phoenix enables me to provide information on neighborhood schools, shopping, enertainment,sports facilities and restaurants--and any other areas that interest them. For customers relocating to Arizona, this information is sent to them ahead of their visit--so that we can concentrate on what they want to see when they arrive to look at houses. I also provide my customers sources for household services after they move into their new homes via our Coldwell Banker Concierge Service.
Both my husband and I area active community volunteers. I am a member of P.E.O., a philanthropic educational organization that raises funds for scholarships and fellowships for women in the US and around the world. This international sorority, which has 250,000 members, also owns and operates Cottey College for women. I also am a member of the Phoenix Art Museum. In my spare time I take painting classes, love to cook and have traveled to many countries in Europe and Asia.
My husband and our Yellow Lab, Albus, are active in Therpy Dog programs at Ryan House, Phoenix Childrens' Hospital, STARS, Gabriel's Angels and several classrooms of autistic children in Scottdale.
Communities I Serve
I specialize in the communities of:
North Central Phoenix ( and the Historical Districts)
I am a Midwesterner by birth ( a Hoosier!), but have lived in the Southwest most of my adult life. Before moving to Arizona 8 years ago, I was a realtor with Coldwell Banker in Temecula, California. I have a Bachelor of Science degree from Bradley University and worked for many years in the marketing communicatins business in Chicago and Los Angeles.
My husband and I love to travel and have been fortunate to have visited many countries in Asia, Europe, Mexico and the Carribean. I also love to paint ( portraits), am a serious cook, and avid reader. I am active in P.E.O. ( a philanthropic eduational association) and the Phoenix Art Museum.