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Sales Associate

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More about Diana McKay

Business Philosophy

Expectations Delivered...You want the best for your family and yourself, so you focus on making sure your expectations are realized. When you’re ready to purchase a new home, the J & L Group can help find you the best investment and ideal home to suit your lifestyle. And when you sell, we can help you maximize your return on investment. Whatever your goals, we understand. We set our standards a little higher in everything we do. For the J & L Group, the true measure of success is delivering on your expectations.

We think that is what you deserve.

Advertising

Effective Advertising Strategies

Technology

Effective Technology Strategies:

PROFESSIONAL PHOTOGRAPHER - For the Best Photos of Your Home Available with Hi Tech Wide angle Lens Photography

  • West Penn Multi List - Networks sales associates and homes for sale
  • Internet Advertising - Our listings stand out from the others with extra photos, more detailed descriptions and Guided Tours
  • User friendly websites - The Pittsburgh Post-Gazette named PittsburghMoves.com the 'most user friendly' site of any local area company
  • Virtual Tours - Step inside the picture to tour each room
  • HomeBase InTouch - State-of-the-art technology connecting agents with home buyers instantly.
  • All Coldwell Banker agents are equipped to respond within seconds to a customer inquiry, providing a fast, knowledgeable response.

Areas of Expertise

Areas of Expertise: Working with large database of investors, marketing and selling investment grade properties with strong financial data including CAP rates and ROI for validation. Seven (7) + years of Short Sale experience. Registered as a Short Sale expert with Bank Of America 30+ years in the Mortgage industry at an executive level of management promoting full service residential purchases and property refinances. Management of several REO departments on a national and multi-state level. Property management and analytical experience of income and expense statements as it relates to investment properties. Landlord experience and tenant screening Licensed Real estate agent in Pennsylvania.

Sellers

SELLERS: ·

Buyers

Buyers

  • Timely information on properties available on a daily basis via email or telephone
  • Flash Email Services for Home Inventories and "Just Listed" homes for sale of the market
  • Scheduling of property showings and area neighborhood tours
  • Assistance with mortgage financing and information on creative financing options and reputable mortgage contacts
  • Accurate Information and disclosure of material facts on selected properties of interest
  • Explanation of all forms and agreements
  • Counsel and guidance in property search
  • Keeping your bargaining and financial position confidential
  • Promoting and protecting your best interests
  • Negotiations expertise for the right price and terms for "you"
  • Counsel on property resalability issues
  • Professional assistance in the writing of an offer with your best interests in mind
  • Exposure to all properties available on a timely basis and changes in property status
  • Counsel on Home Inspection options
  • Guidance on final mortgage commitment
  • Professional representation at closing
  • The Coldwell Banker Concierge - Can recommend hundreds of service providers before, during, and after you move
  • American Home Shield Home Warranty - Covered items will be repaired for one low-price deductible.
  • Relocation Division - Uniquely positioned as the principal broker for Cartus in Pittsburgh to bring more buyers and sellers together.
  • Specialty Markets - We have separate programs and divisions for luxury homes, commercial property, new construction, auction services, and property management.

Communities I Serve

As a Real Estate Agent I service Pittsburgh and the surrounding areas including Butler and Beaver Counties. I do not limit myself to one particular area. When working with relocation buyers, I will show them north, south, east and west of the City of Pittsburgh so they can see the different areas and what they have to offer keeping in mind the area of employment and commute time.