Berry McCracken

Berry McCracken is a seasoned real estate agent with Coldwell Banker Realty in Bradley, IL. Growing up in Kankakee, Berry has a deep-rooted connection to the community, which he leverages to provide exceptional service to his clients. His lifelong familiarity with the area, combined with his professional experiences, makes him uniquely qualified to help clients find their dream homes. Berry attended Illinois Wesleyan University in Bloomington, IL, where he earned a degree in Business. This academic foundation has equipped him with the skills necessary to navigate the complexities of the real estate market and offer strategic advice to his clients.

Berry’s career in real estate was inspired by his father, John McCracken, a well-known local real estate agent who owned his own brokerage. Following in his father’s footsteps, Berry has dedicated over 38 years to the real estate industry. His early career included roles at Sears in the home improvement section and as an assistant to a local mortgage broker, where he gained invaluable insights into home sales and the mortgage process. These experiences have honed his ability to guide clients through every step of buying or selling a home.

Berry’s love for Kankakee is evident in his enthusiasm for the area’s rivers, parks, and vibrant downtown. He appreciates the balance of being close to Chicago while enjoying a peaceful lifestyle. Berry’s deep knowledge of the local market allows him to highlight the unique features of each neighborhood, making him an expert in selling not just homes, but the lifestyle that comes with them. Berry takes a holistic approach to real estate, focusing on the entire experience of living in a home. He emphasizes the importance of community, local events, and the charm of historic homes. His innovative marketing techniques and extensive network of connections, including mortgage lenders, painters, electricians, and plumbers, ensure a smooth and efficient process for his clients.

Berry’s superpower is his ability to bring people together and work cooperatively with anyone. This makes him an expert negotiator, adept at creating win-win situations for all parties involved. He is passionate about preserving historic homes and enjoys working with clients who share this interest. Even after the sale, Berry remains a valuable resource, offering his expertise and connections to help maintain and enhance the value of historic properties. When he’s not working, Berry loves attending his grandkids’ baseball games and hosting family events. His commitment to family and community is reflected in his dedication to his clients, going above and beyond to ensure their satisfaction. Berry McCracken is not just a real estate agent; he is a trusted advisor and a pillar of the Kankakee community. Whether you’re buying or selling, Berry’s extensive experience, local knowledge, and client-focused approach make him the ideal partner for your real estate needs.