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  • Email
  • Phone
    • (847) 867-0052 mobile
    • (847) 446-4000 office
    • (847) 441-1036 direct
    • (781) 609-9194 fax
  • Team
  • Office
    • Winnetka 568 Lincoln Ave, Winnetka, IL 60093-2353

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President's Club 2015 


Previews® Property Specialist (Previews Prop. Spec.)

More about Sharon Friedman

Sharon Friedman

Sharon Friedman of the SFC Team (Sharon Friedman/Capitanini Team) is a real estate specialist helping buyers and sellers throughout the New Trier District & North Shore Region, including Wilmette, Kenilworth, Winnetka, Northfield, Glencoe, Glenview, and surrounding area. Throughout her 27-year career in residential real estate, Sharon has consistently ranked among the top producers locally, nationally and internationally.
Her reputation for honesty, integrity and professionalism are undisputed by her clients and peers.


Sharon Friedman began her career in residential real estate in 1983 and after being named "Rookie of the Year" she quickly rose to the top of her profession, achieving award-winning sales and service records for all subsequent years. For the past 17 years, Sharon has earned Coldwell Banker's highest designation -- "International President's Premier" -- for being ranked in the Top Quarter of the Top 1% of Coldwell Banker agents internationally. She has ranked Number One Sales Associate in her Winnetka South office each year since 1992.
In addition, she has been recognized as one of the top 20 agents in Cook County and one of the top 10 agents on the North Shore of Chicago since 1993.


Sharon is a Certified Relocation Specialist, Luxury Home Specialist, New Construction Specialist and Cartus Relocation Corporation Marketing and Inventory Specialist.

North Shore Native

She was born and raised on the North Shore and graduated Cum Laude from both the University of Illinois with a degree in elementary education and Northeastern Illinois University with a Masters Degree in special education.

About the SFC Team

In July 2010, Sharon Friedman of Coldwell Banker's Winnetka South Office -- Number One Sales Agent on the North Shore for 2009 -- joined forces with a Top Team for 2009 -- The Capitanini Specialty Team, led by husband and wife, Frank and Trish Capitanini.
The powerhouse association is now known as SFC Team (Sharon Friedman/Capitanini Team) and is strongly supported by licensed agents Susan Palmer and Ryann Capitanini, administrative assistant Lisa Miceli and marketing coordinator Ellen Eberle. They are based at Coldwell Banker's Winnetka South office, 568 Lincoln in Winnetka.
"We've developed a business plan and assembled a strong team of professionals to back us up and help ensure that we not only meet our clients' expectations, but exceed them," Sharon explained. "Everything we do is designed to make the entire sales/buying process better for our clients and a pleasurable experience for all parties."
We provide:
• Unsurpassed Client Service
• Strong Negotiation Skills
• Superior Market Knowledge
• Professional Marketing Across Multiple Levels
• Technological Expertise
• Strong Support Team
• Proven Success Even in a Down Market
• Concierge Service
• Expert Staging
The SFC Team designs and implements a strategic, multi-media marketing plan, including professional photographs and videos, web- and print-based advertising, target marketing and agent awareness programs.
Everything the SFC Team does is designed to take as much stress out of the process for their clients as possible. This includes taking full advantage of the evolving technology and continually tweaking its marketing efforts accordingly throughout the entire sales process.

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