Marcelino Viereck

I’m Marcelino “Lino” Viereck, a Massachusetts Realtor® with Coldwell Banker Realty, helping buyers, sellers, and investors navigate real estate with confidence and clarity. With 30+ years of experience across entrepreneurship, corporate leadership, and high-level sales, I bring a strategic, results-driven approach to every client I work with.

I specialize in residential real estate, including single-family homes, condos, and luxury properties, with a focus on maximizing outcomes through pricing strategy, high-impact marketing, and disciplined negotiation. My background in building and scaling businesses—including leading a Massachusetts brokerage into an INC 5000-recognized company—allows me to approach each transaction with a level of strategy and execution that goes beyond the typical real estate experience.

Having spent significant time in Boston, I developed a strong understanding of its neighborhoods and market dynamics. Now based in Longmeadow, I bring that same level of insight and focus to Western Massachusetts, giving my clients the advantage of both local expertise and a broader market perspective.

Known for clear communication, responsiveness, and a straightforward, no-fluff approach, I provide personalized guidance and strong advocacy from start to finish. Whether you’re buying, selling, or investing, my mission is to use my experience and skill set to help you achieve the best possible outcome.

I work with clients throughout Massachusetts and can connect you with trusted professionals for every stage of the process, including out-of-state transitions.