Janina Ferguson, MBA

Janina and her family moved from Colorado in 2018. The relocation process was challenging enough; not to mention the stress and anxiety of getting her home ready for sale and purchasing a new one in a new city. Adding to the stress was the lack of awareness of her real estate agent. Janina worried about choosing the right home at the right price. She couldn't sleep thinking of selling her home on time, finding the right neighborhood, or affording the mortgage payments. The entire process was complicated, and she didn't receive the needed support from her agent to make the home purchase process less stressful. Janina saw an opportunity to provide expert, trustworthy, and honest service to the residential real estate market and decided to become a real estate professional to help minimize the unpredictable nature of real estate transactions.

Before entering the real estate industry, Janina worked in the media, advertising, and public relations fields for over 23 years assisting large corporations, non-profits, and government agencies with their marketing goals. This experience has prepared her to help clients market, facilitate, and manage real estate transactions as smoothly as possible. She doesn't follow templates and "cookie cutter" marketing campaigns as others do. Her background and expertise in integrated marketing communications allows her to choose the best strategic approach for every client.

As an Associate of Coldwell Banker Realty, Janina has the support of the best real estate professionals in the industry to make the home buying and selling experience less complicated. The state-of-the art tools and technology she has available allow her to leverage maximum results for her clients. It gives her access to the most sophisticated databases to find the right home for her buyers and provide the greatest exposure to market her clients' current homes.

LANGUAGES:

English Spanish

EDUCATION:

• Commercial Real Estate Certificate–Cornell University, Ithaca, NY
• Master of Business Administration–Colorado State University, Fort Collins, CO
• Marketing Communications Graduate Business Certificate–University of Denver, Denver, CO
• Executive Leadership Certificate–Harvard University, Cambridge, MA
• Bachelor of Science in Marketing–Arizona State University, Tempe, AZ
• International Business Certificate–Arizona State University, Tempe, AZ

AWARDS RECOGNITIONS:

The National Hispanic Association of Journalists awarded Janina the "Best Leadership Campaign Award" for materials she developed for Coors Brewing Company.
She has received the "Silver Award" for most memorable marketing material by the League of American Communications Professionals' Spotlight.
Hispanic Magazine named her one of the "Top Latinas" in the country for her contributions to the community.