August 17, 2020 | In the News
COLDWELL BANKER REALTY AGENTS WHO USE LISTING CONCIERGE ARE TWICE AS PRODUCTIVE
Proprietary real estate marketing program boosts average home sale price
MADISON, N.J. (Aug. 10, 2020) – Coldwell Banker Realty, Realogy’s company-owned Coldwell Banker® branded offices, has boosted agent productivity and listing performance this year via the proprietary Listing Concierge marketing program. This has been a continual trend since the program’s national launch to the Coldwell Banker company-owned offices in late 2019.
Listing Concierge is a comprehensive marketing program that marries automated online tools with personalized white-glove service.
Based on Coldwell Banker Realty Listing Concierge usage data reported through May 31, 2020,
August 17, 2020 | In the News
COLDWELL BANKER REALTY’S THE STUDIO WINS MULTIPLE AWARDS FROM ASSOCIATION OF NATIONAL ADVERTISERS
In-house marketing agency recognized for launch and real estate products and programs
MADISON, N.J. (Aug. 11, 2020) – The Studio, the in-house real estate marketing agency for Coldwell Banker Realty, has won a trio of illustrious awards from the Association of National Advertisers (ANA) recognizing its launch and two groundbreaking products and programs that debuted over the past year. The Studio is the largest marketing agency of its kind in the United States.
ANA presented The Studio with three of its B2 Awards: Gold, for Coldwell Banker Realty’s Client’s for Life customer retention program, through which affiliated sales associates can
January 23, 2020 | In the News
DUFF RUBIN NAMED GENERAL MANAGER OF COLDWELL BANKER RESIDENTIAL REAL ESTATE IN FLORIDA
SARASOTA, FL (January 23, 2020) – Coldwell Banker Residential Real Estate in Florida announced today that Duff Rubin has been named to the newly created position of general manager of the company. In this position, Rubin will oversee the daily operations of the company’s approximately 80 offices and over 6,500 affiliated sales associates across the state.
Rubin will succeed current company President Clark Toole, who has decided to retire at the end of 2020. Prior to his new role, Rubin most recently served as the president of Coldwell Banker Residential Brokerage in the Mid-Atlantic, overseeing 28 offices and more than 2,400 independent agents in Greater Baltimore, Greater