Recently Viewed Properties

Sales Associate

Contact Me

Get Pre-Approved Today

with our affiliated lender
NMLS#: 1598647


International Sterling Society 


Smart Home Certified

More about Diana Pfaff

Who is Diana Pfaff?

If you are looking for a hard working agent with a great track record, the best customer service in the business, and extensive full service marketing...

I’m Your Girl!

Hi, I am Diana Pfaff with Coldwell Banker West Shell serving the Northern Kentucky/Greater Cincinnati Area and Helping You Find Your Way Home!

With over 25 years of expertise in Real Estate, I am consistently at the top of my game - Top Ranked Agent with Coldwell Banker West Shell Northern Kentucky and Top 2% Internationally. My success comes from doing business based on honesty and integrity, and treating my clients the way I would like to be treated.

My clients say my service is “Over the Top” and “Outside the Box”, and my track record speaks for itself. I provide top-notch, full service marketing incorporating the latest state-of-the-art technology.

No one can rival the extensive marketing I provide to my Sellers,
locally and across the world, utilizing the best collection of websites.

I spend crucial time with my Sellers helping them to properly position their pricing based on the current market, and staging their homes so they are show-ready from curbs to closets before the first potential Buyer ever steps inside.

I work closely with my Buyers to find the best home to fit their needs and lifestyle. Whether you are investing in your first home or settling into your last, I can help you find the home of your dreams!


“Your dedication to your job as our representative was evident throughout the selling process. The countrywide housing market with its current difficulties was never an excuse for you to falter in your marketing strategies. If anything, it motivated you to prove all statistics wrong. Without a doubt, you are the most dedicated agent we have experienced.” - R. & G. Nash

“After having worked with 4 other agents, we finally found the right one. Diana’s approach to marketing our home was fresh and innovative. Her photos and verbiage really made our home stand out from the rest. Due to her creativity and marketing, our home SOLD IN JUST 7 DAYS!” - D. & M. Schmitt

“My husband and I have bought and sold several houses in our lives, and we have NEVER worked with such a professional, enthusiastic, helpful person. Rest assured, we will recommend Diana to anyone who asks, and will definitely engage her in our next move.” - A. Black

“Diana, thank you for your friendship, caring attitude, professionalism and many hours of hard work in helping us to find our new home. We’ve moved eleven times and experienced many realtors, and both Carol and I agree that you were by far the best.” - C. Rothe

“We could not have made a better choice in realtors. We remain incredibly appreciative (and quite frankly, still in awe) of your skill, ability, professionalism and overall attitude.” - J. Heilman & L. Goetz

“Without Diana’s help, honesty, ideas and truly wonderful ability to make this a pleasant experience, none of this may have been possible. We are recommending her to everyone!” - E. & C. Brady

“We realize that this is your job, however, we feel you went above and beyond. Throughout the entire process, you displayed true professionalism while treating us with friendship and kindness.” - R. & P. Rhoden

Services Available
Coldwell Banker West Shell delivers a true one-stop-shopping opportunity for home buyers and sellers. These services include the professional coordination of the home search, property marketing, negotiation of purchase or sale and details of closing. For exceptional properties, we offer the unique resources of our Previews division. We also offer home financing through Coldwell Banker Mortgage, title insurance and closing through Residential Title, and the services of Coldwell Banker West Shell's Relocation Division.

Coldwell Banker West Shell has always led the way in emerging real estate technologies. As a home buying or selling customer, you can be confident that we will employ the most current technological tools to successfully market your home or make your home search an efficient process. This includes our proprietary Homing Device property search program and our dynamic Internet marketing presence.

Business Philosophy
Our business philosophy is simple: We strive to deliver a positive experience for every customer. This is accomplished through the collaborative efforts of the many members of our team who are dedicated to the success of your housing transaction. For nearly 50 years, we've been getting high marks from our home buying and selling customers in Cincinnati, Northern Kentucky and Southeastern Indiana. It is our plan to continue this tradition and we look forward to serving you.

The Preferred Gateway for Exceptional Real Estate Experiences.

Awards And Designations

Member in good standing:
Northern Kentucky Association of Realtors
Kentucky Association of Realtors
National Association of Realtors

Community Involvement

Habitat for Humanity
Fine Arts Fund
United Way
American Cancer Society
The Humane Society of the United States
National Arbor Day Foundation
Ft. Mitchell Garden Club

Education and Training

Coldwell Banker Diamond Society Award
Coldwell Banker Sales Leader
Coldwell Banker Top 50 Agents List Out Of 800+ Agents
Top new home sales associate year after year
Million Dollar Sales Awards from Local and National Sales and Marketing Councils
Extensive new home sales and marketing training from nationally recognized experts
Real Estate Licensing, Northern Kentucky Real Estate School
Real Estate Law
Real Estate Finance
Real Estate Appraisal
Real Estate Principles and Practices
Better Business Bureau Torch Award for Marketplace Ethics